Market segmentation is the enterprise according to the consumer demand is different, the whole market divided into different consumer groups process. Its objective is based on the consumer demand heterogeneity. Fractionizing market is the main basis of heterogeneous market demand consistent customer group, essence is in heterogeneous market in plan-making qualitative. Market segmentation aim is to polymerization, namely on the demand of different market demand in the same consumers polymerization together. This concept of, for enterprise's development has an important role in promoting.
Showing posts with label Market Segmentation. Show all posts
Showing posts with label Market Segmentation. Show all posts
Sunday, October 31, 2010
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