introduction
Website optimization is to perform site procedures and contents, edition piece, arrangement of optimizing adjustment, to make your site is more easy to search engine indexed, enhance the user experience (UE) and conversion and create value.
Website optimization can narrow and generalized from two aspects that narrow site optimization, namely, search engine optimization, is also search the Internet station design suits when searching engines, satisfy your search engine ranking in the search engine index, thus retrieval gain ahead, enhance the search engine marketing effect. The generalized website optimization the factor considered not only is the search engine, also including fully satisfy the demand of users characteristics, clear site navigation, perfect online help etc, and based on this, make web function and information play the best effect. Also is to enterprise's websites as the foundation, and Internet service providers (such as search engines, etc.), partners and customers, suppliers, vendors and other network marketing environment factors to establish good relationship.