Join venture
Standing on the shoulders of giants franchise refers to the franchisor will you have trademarks (including service marks), tradename, product, patent and proprietary technology, management model, etc. To the franchise contract awarded by the form of use, reproduce by franchisees is stipulated in the contract, the franchisor unified business mode business activities, and to the franchisor payment of the corresponding costs. In simple terms, the franchise joining business, which is also called the fee, and then pay certain with big institutional cooperation a shop. As a kind of brand-new modern marketing model, franchise has become individual poineering of important ways. A survey data shows, in the same business field, individual poineering rate of less than 20%, and join venture success rate is as high as 80% - 90%. Franchise your benefits, one is to share the brand gold mine, brand is a kind of reputation, quality and service, the symbol of high value. Consumers to the brand identity, greatly reducing the members' contracted. Second is the share management know-how, "by other ladder, ascend oneself success floor". Thirdly, we share headquarters provide support, training, management, advertising, promotion, etc. Since it is unnecessary to for supply, equipment, purchasing and advertising matters such as worry, investors to individual effort is less preferable is indeed a better entrepreneurial approach. Our only need the money, can obtain a mature project, relaxed and set up shop, profitable. At present the chain-like alliance project as many as 100, involving services, retail, education training industry, etc. According to industry expert analysis, retail, food, water making, hairdressing, cleaning, etc "threshold is relatively lower, but already pretty intense competition, And education training, books management, travel service and so on is emerging field of entrepreneurs, although the demand is higher, but the development space is opposite bigger.
Cooperative venture
Unity is strength when many, entrepreneurs in poineering process will meet a lot of trouble, if fully by yourself to solve, might spend a lot of energy and money. Therefore, selection and partners to venture become the leading venture one way. Like-minded relatives, friends, schoolmates, colleagues are our cooperation poineering object, but the key is like-minded, is everybody's business philosophy to coincide. Cooperative venture merit also is very outstanding. Through cooperative venture, can mutually make up each other in character, experience, capital, human relationships etc insufficiency of technology-innovation, also can bring their own advantages, which makes the road of entrepreneurship more smoothly. Meanwhile, business many heart, also can try to reduce unnecessary mistakes. Therefore, ye of "two heads are better than one zhuge liang".
However, we also should notice, cooperative venture also some problems, once the opinions of the cooperative parties failed to agree, the possible damage larger than sole business, "internal" destructive power is terrible. Therefore, when we cooperation venture ought to follow the following ten principles:
1, a small man first, then a gentleman,
2, "others as you would be done by",
3, you eat a little kui, let he accounted for some cheap,
4, everything is frequently set rules, don't not to have zhang ke abide,
5, brothers, Ming accounts,
6, no eternal agreed,
7, no not difficult, only enjoy not over of blessing,
8, let me ever don't owe you,
Independent entrepreneurial natural and unrestrained liberty also earn money
Small capital of independent business story we have heard too much, in the 1980s, "soho" is independent poineering portraiture, then in advocating capital operation, invest big big output today, small independent entrepreneurial whether already malapropos? No, independent entrepreneurial also need to keep pace with The Times. In the past the planned economy time, independent entrepreneurs relies on the courage, use at the defects of material lack of money and enter the market economy era, with the popularization of informatization, social division of labor refinement, before the sort of thinking has been difficult to work. But on the other hand, is due to social division of labor refinement, let us have more opportunities, past big, complete operation mode gradually disappear, in order to bring us a lot of entrepreneurial space. Therefore, independent entrepreneurship should start from the service industry to consider, with the improvement of people's living standard, for services also put forward higher request, but just this aspect is also independent entrepreneurs in the specialty of this little entrepreneurs, also accord with the feature of weak force. On the other hand, in the information society, there are also many new independent entrepreneurial approaches, such as typical network shop.
Running a small entrepreneurial strategy article: do poineering work successfully ten psychology
Integrity - venture the base market economy has entered the era of integrity, as a kind of special capital form, the good faith is increasingly becoming the enterprise of our foundation and development fountainhead. Entrepreneurs quality decide the enterprise market reputation and development space. Do not keep "honesty" or "win a moment's benefit" inevitable "lost long, but the benefit". Conversely, criterion with good reputation can bring pure gold, make career began in earnest.
Confidence - entrepreneurial motivation volition can play infinite power, can put the dream into reality. For founders confidence is an entrepreneurial motivation. To have confidence in yourself, have confidence for the future, always believe that success is not meant to be but all by themselves, more efforts to believed oneself can overcome all difficulties.
Courage --, depending on the setback for success cornerstone the consequences of a failure maybe embarrassing, but, in HuoJiaoCai inexhaustible failure process of efforts and experience, is creates the next successful precious matrix based success requires accumulation of experience, poineering process is in constant failure GunPa hemostasis. Only in failure experience unceasingly wealth and move ahead constantly, it will be possible to reach success shore.
Leader spirit - poineering intangible capital enterprise culture called enterprise soul and spirit props. And the enterprise culture essence is the leader of the entrepreneur spirit, it is condensed employees brushstroke of "do not copy" wealth, more start-ups in the survival and development of the key. To do poineering work, pay attention to create leader spirit, far more than accumulate wealth is more important, because wealth can be in the instant win or lose, but leader spirit is always win the future of the intangible capital.
Love -- entrepreneurial success of catalysts in today's increasingly competitive, product and the enterprise's public image positioning, for any business success play key roles. Caring, and is honest, good commercial atmosphere constitute the important factors. At some point, love is entrepreneurial success "catalyst".
Social skills - borrows dozen force find shortcut in today's advocate cooperation win-win time in the past, that kind of entrepreneurial manner single-handedly is becoming more and more unsuitable to age demand. Expand community, through a friend master more information, seek greater development, is increasingly becoming successful entrepreneurial shortcuts.
Cooperation - the ability to obtain form a cohesive force has a good poineering group is the key. Everybody together entrepreneurship, share their knowledge and experience, but also avoids many venture "minefield."
The innovative spirit -- to business success of vitamins in a competitive market, lack of innovation of enterprise is difficult to stand firm, reform and innovation is always the enterprise vitality and competitiveness of the source.
Drive - this moves when it's necessary to make moves in the business world, often is the risks and opportunities exist. Entrepreneurs must be able to find new things, and to explore new things have intense desire, Must adventurous, even without dye-in-the-wood grasp, also should resolutely to try.
Eagle eye - the end as well to understand the business field, eye plays the decisive role. A lot of capital little small entrepreneurs, all depend on accurately seize a two-bit information and dig the "first bucket of gold".
Market economy just started, the opportunity seems much more special, what can make money, as long as you have enough courage and ability. But now every industry every field someone do, intense market competition declared the "profits era" has ended, and instead "peanuts" period. Therefore, entrepreneurial opportunities must rely on entrepreneurs discover themselves.
Do poineering work successfully six "trick"
Trick 1: businesses as "new" winning gold grips, rely on what win? By originality. In the fast changing age, the breakthrough of the past framework, grasp new environment, facing the new task, to meet new challenges, can win new wealth
Trick 2: "nothing" expand sales channel sales channel is small businesses poineering mingmen, on venture for products and enterprise's popularity is low, it is difficult to access to other companies have stable sales channels. Therefore, many enterprises have had to be temporarily take high cost low efficiency of the marketing strategy, such as door-to-door, big fight advertisements, to wholesalers and retailers profits or to anyone willing to distribute the enterprise marketing. This channel pioneering way is usually slow process, it is difficult to make entrepreneurial enterprises taste the joy of "the grand opening" taste.
Trick 3: attachment growth points big enterprise slice so-called enterprise symbiotic or GongQi, also from the nature in two can live independently of biological but also by a certain relationship life together phenomenon, through metaphoric comparisons between enterprises and complementary advantages, common the survival of a business model.
Trick 4: do small pond fish advantage can't share, enjoy just have profit, is the enterprise survival and the development of the company. For small business speaking, if those big enterprise said the market foreground is very large, will surely impending, then you just don't do. Because once by large enterprise seeing the market, you how could shopping got? Only the way of existence is unique, and start my own unique city often
Trick 5: learn to do "second" can do "second" is not really is resigned to people, but can do "second" from taste more blood, so that their own venture at the outset can borrow "ride" profit.
Trick 6: Isaac beans into soldiers peddler made a great harvest channel namely blood vessels, want to be transported to the front of the blood demanders's eyes, is victory. Channel is also important communication process. (HuaGen sound) RMB yuan in running a small entrepreneurial classical case 5000 yuan started into textiles eldest brother owns two enterprises, the annual sales tens of millions of yuan, self-made xue jing in changzhou textile industry also calculate "a little famous". Entrepreneurship road suantiankula many, can xue jing thinks, the key is three.
Do poineering work successfully four laws
Entrepreneurship rule 1: mastering information as master trend, master trend as master the biggest trend.
Entrepreneurship rule 2: with marseille run, as when riding.
Venture law 3: should choose good products and talents.
Venture law 4: nothing in the world is perfect, but a team.
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