Monday, November 22, 2010

Website Traffic


introduction

Usually said website traffic refers to the site traffic and is used to describe a web users access Numbers, and the number of web users browse of such indicators, the commonly used statistical indexes including website independent number of users, total number of users (including repeat visitors), web browsing quantity, each user page browse quantity, users in website average residence time, etc. Site visit is to acquire statistics and analysis of the basic data of the website traffic, according to the Internet marketing new observation related articles, website traffic statistical index can be roughly classified into three kinds, every kinds contain several number of statistics. Specific website traffic statistical is through different IP address to land the website to calculate, i.e.. One day the same machine to land the website of how many times in flux statistic, whether in just remembered for one effective log in, this method can be of more scientific calculate how many people have logged this website, can effectively avoid the intentional perform site refresh to increase your own website visitors

Section website traffic index

Website traffic statistical indicators are used to evaluate the effects of website, mainly indicators include:

Visitors; one,

· commit visitors

Brief; put,

Brief user; put conference,

· some specific files/page statistic indexes, such as page shows the number, download file number, etc.

(2) user behaviour index

User behaviour index mainly reflects the user is how they came to site, stay on my site for long, visited those pages, the main statistical indicators include:

· users in website retention time,

· user source website (also called the "guide site");

· user use the search engines and keywords,

In different periods, the user traffic situation, etc.

(3) the way users browse web browser time equipment, the name and version, operating system

Users browse web way related statistical index mainly includes:

· user Internet device type,

· user's browser name and version,

· visitors computer resolution display mode,

· used by the operating system user name and version,

· users in geographic area distribution, etc.

(4) can generally through the following methods to enhance website traffic

· by mutual brush software

· through advertising alliance, namely to release advertisement.

· through the link, general form have words, pictures etc......

There is, by other illegal means ~ clearly many websites have used this means ~

How to increase website traffic

1. The BBS promotion

Believe this is many webmasters first and most often USES the propaganda way, to the popularity of high fever, BBS can be pasted on your page some useful information, take link targeted on BBS relevant section, so sure can buy many flow, and no negative effects.

2. Join flow alliance, improve flow

Early popular mutual do link, but today, have a certain discharge after he needed to add flow alliance for further flow. Such as text chain, and most recently rise grid flow.

3. Search engine optimization

Many homepage actually doing fine, but no attention to the search engine optimization of web page so that it may be more and deeper to grab the content. In well content and combining with the search engine optimization, make keyword ranking further in front, in order to obtain more traffic. Do not advocate short-sighted, because once was found cheating must be punished, the loss outweights the gain.

4. The event marketing promotion

About event marketing, online also has many successful examples. Each phase will have popular events, actually this is tremendous opportunities.

Website traffic statistical analysis of network marketing function

In network marketing evaluation method, website access statistical analysis is one of important methods through the website access statistical report, can not only help to understand the network marketing had achieved the effect and it can be found in many from statistics persuasive problem. Site traffic statistical analysis whether in a specific network marketing activities or the general effect has reference value, also is the network marketing evaluation system and most convincing quantitative index. To sum up, the website access statistic analysis of the major role in the following aspects: the performance

(1) in grasping the website promotion effect, reduce blindness,

(2) analysis of various Internet marketing tools effect, for formulation and fixed network marketing strategy provided basis,

(3) through a web site to access data analysis, network marketing diagnosis, including promotion activities for each website effect analysis, website optimization status diagnosis, etc;

(4) understanding users access to web behavior, to better satisfy user needs to provide support,

(5) as the network marketing to assess the effect of reference index. I will countless lighting months, the moon XinZhao my heart without!

1 comment:

  1. The idea you have advised in this post are impressive. I think its a nice way to improve the ranking of this site. I will think about these technique.
    website retention

    ReplyDelete