"Entrepreneurship," in many people's imagination, is two guys in the garage, or, in the student dormitory, kan out an Idea, and then find a investors or the VC, after a few sentences explaining, VC feats, 10 minutes clap your hands on the spot clappers, smashing down $20 million, and the two boys recruiting work overtime, introduced products and services, result a cannon dozen red, at that time, so the company LuoYangZhiGui listed, the two boys overnight millionaire, billionaire... Such a thing in real life actually is rare, if everyone venture have such luck, entrepreneurial magazine written again good story all no one will come to read.
Entrepreneurship difficult, what is the most difficult part of the Idea, patted his head venture out Idea root worthless, can withstand scrutiny of the Idea is one in a million.
Good venture Idea what was born? This mysterious process actually insufficiency in brain, never a good Idea is perfect in the brain to generate, come out, can bear fruit. Business Idea as October be pregnant, need brains and hands to cooperate, need contemplated, also need to practice, practice and practice in the intense interwoven movement, Idea can like embryos as growth, sadly, entrepreneurs had mostly puerpera blessing, no supplements nobody care, entrepreneurship is hard, especially among the startup for one or two years, necessary disturbances, long, so long KanKan business Idea infertility, fetal distress, abortion, geeks, dead baby phenomenon everywhere, a Idea can after birth is a fairly easily smoothly fortunately things, business Idea success gave birth to two yellow egg, triplets, the probability of the basic is zero.
Entrepreneurship charm may lies in this mysterious Idea creation process is Idea to business success. The most difficult and key, most didn't rules. A link to entrepreneurs need boil the lamp and bleed brains, sincere prayers... Mencius yue: "the heavens will drop in seminer mandate and will first frustrates poverty, harasses its spirit, KongFa their body, line blows exhausts his muscles and setbacks so, gain the cannot explain." old meng mean: grassroots undertaking, is god gives us entrepreneurs drunken sailors, do it, the first to have Idea, must make people wounded brains, even into action, so that they too tired to death, don't even give them money that they even meal can not, don't let them smooth. In such a way to temper their Idea, determined their character, can increase the chances of success of their career.
Entrepreneurs for Idea and suffering is meant to be.
Below are some help entrepreneurs judgment method of Idea, only for the first venture brothers, reference. Hesitate to see not pure, sleep when, can take out the reference once. Remember, these methods just measuring instruments, itself does not produce Idea, not to misunderstand.
1) starting from his familiar place
Get a good Idea, entrepreneurial needed most definitely not "money", is not necessarily "passion", it is difficult to say whether "insist", the most important is "knowledge". Note: not book knowledge, but in work or in life the accumulated knowledge. No immediate experience of knowledge, it is difficult to have the real business Idea "inspired".
Herman Hollerith such as IBM's founder entrepreneurial do "operation knuckling machine", if he had not learned maths, not in national bureau of statistics work, where their busy schedules calculation statistics, tired to death, his where want invented "operation knuckling machine" to improve work efficiency? Herman Hollerith did not go to sell hamburgers, sell can be Fried chicken wings, sell coffee? Herman Hollerith do hamburgers, Fried chicken wings, Italy espresso, may do better than his "knuckling machine" better?
Lucas founded "industrial light &magic", the first thing is to satisfy their needs, because the world does not have a ready-made production company can finish his in the Star Wars of difficult movements, that do? Only themselves, their own business.
Apple computer come in? Still not jobs their special likes eating apples?
Only by your side, can immediately familiar things happened with you truly, truly, can you contact, organic first-hand feeling and judgment, to make you confident to solve a problem, have faith to create value, have power to change the world and perseverance to find your true love.
Business Idea, best from his own knowledge, contacts, familiar things come, naturally, they love.
2) Think Small
From childhood on things to commence from "small" start, not deep. The world astounding big things, not necessarily from some puzzling things started.
You see a man in the street night market open car broken xiali car in the corner sell sandals, leather bags, t-shirts, can you believe that wal-mart is such begin? You see that packed lunch at noon sent food lad full head big sweat, can't believe he would one day to start over open fast-food chain McDonald's? You also jumped up and down to play your Wii games stick, can't believe nintendo once printed poker is a small? You open a 100 brains remit dongguan restocked greatly small stall from various MP3 player, can't believe one paragraph white one day become a popular world iPod?
Another big career is to start small, small things easy to grasp, if you can tell a little reason make clear context, dug out one flash place, make it much hai, that you won't worry about whether do it big, it is just a matter of time, just inside the coefficient of problem. Multiplication,
3) with subtration, or use addition?
People have "greedy" subconscious, total feel have more is better, People often have a misconception that product more and more easily sell go out.
Someone do a search on your website, doing doing was itch to add, plus free mailbox mailbox plus news, added news and thought of finance, added finance is want to add IM, and tap, space, blog, photo album, their homes, community, sharing, download, game... So we have a the Portal, a Portal.
This process can't topsy-turvy, such as how to take over a portal, hold choppers to put its video games are cut down, cut down, news struck, mailboxes cut... Finally only a search, and then the search well done through.
Undertaking, is in the heavens and between different areas of be in love, one is the wealth and honor, glory... Is the other side fear or loss, disillusioned feeling. Do poineering work is lonely, cold, and relentless, alone in high-rise buildings. Use addition, you will seem to feel warm some, safety some, actually otherwise, probably just your illusory; it Entrepreneurs need more able to submit to lonely, bite tight flocks not shake, put all your eggs in one basket, lock...
Google and Yahoo, when beginning is do search now? Google Kennedy by lonely but living longer and more beautiful, Yahoo what all do, is a SiBuXiang... Google, Yahoo is qingdun bird's nest is mixed bag.
Guilty, self-confident insufficient people tend to can not bear lonesome, heart itch old want to do "gateway website".
4) to the right and to the left look, upward look down
When you stand on the mountain top, left see mountain right to see also mountain, is the mountains, and connecting mountain, the mountains there are... Don't the grass is greener on the other, you see is the oranges, apples, pears, grape, which better? All good, no comparison between them. In other words, entrepreneurship to do "high-tech" or "traditional industry," build "site" or the open "shop", it doesn't matter which better which more fashionable, grassroots venture to have a master, may make a lot of money.
Toward the head looked up, paint, Newton in the ground force with you, you not fly up to heaven; Looking down, flat piece, take another look, look down at your feet, watch gaze again and see if you can see through.none of surface and see through, the earth's crust and, see the ground heart tumbling magma?
In other words, vertically to compare Idea, can see the differences, see their respective brillant part. The starbucks and cross-strait coffee is the cafe, taste is big different, Facebook and MySpace is to MSN website, experience, and the user group, function has his merits.
Open China have plenty of talents, Idea want how much have how much, don't think your Idea will be how unique, views. Even if your Idea and others crash, too nothing serious, don't be afraid of people called you "fortress machine", you can put the somebody else as "the putative foe," any Idea work (another need the putative foe "kill"), to give them make a seat, please them follow behind on your ass made "fortress machine".
5) is the donkey is horse, brought out the spinning, referendum!
"Ha ha, I thought of an excellent Idea, but secrecy, absolutely can't tell you!"
Okay. Okay, put your Idea lock in the safe, again dig three feet buried up. Wait, after 10 years, even if your Idea mildewy not worms, Idea, no Idea is still before further, Until then take out again, not only you would think it truly is not how Idea, be afraid even you yourself will have no face very feeling.
Idea is need feedback, refine, subvert, repeated temper. Steal Idea were not so easy, Idea steal go to put in mind is empty and want to get a Idea, need to spend effort, there is no guarantee will be successful, the Idea of adventure steal things most people don't I didn't want to do. You this Idea from thinks his own inspiration, but how you speak out, others saurday taunt, everyone felt than you are clever, they good Idea than you, FanBuZhao to steal your, maybe somebody else in fear you steal their Idea?
Idea where is so easy to steal? ! Sales Idea until at least 1 billion, is only possible when someone would come to steal. In many cases, the real competition appear on your Idea produced market after the shock, once you Idea made big money, then draws a large "thieves," the thieves stole your Idea again? They are certain/sure to succeed and take you to swallow any? IPod just listed the "" the thieves who appreciate the gadget? Still not wait to iPod red was only when the thief let "mouth" gawk stay, is suddenly enlighted, even bill gate to copy the processing iPod fortress machine, the result?
Protection Idea is to see occasions, must grasp the discretion. If you have no friends, co-workers discussions between the feedback, you alone can come up with a perfect Idea, unless you are a Newton, bell, Einstein.
6) can make money?
Venture is to make money. Entrepreneurial success criteria is making money of amount, at least, this is the world of accepted standards. As for you made big money after how a usage, and that's your business, you can cover palaces, can buy mines, buy island, also can donate temple do good, at that time we'll discuss "money" Idea right, today's topic is "money" Idea.
A word, examining a Idea only standard: either make money, or do not earn money.
The Idea is to play entrepreneurial savvy street, cannot in an ivory tower for Idea and Idea, entrepreneurship is not MBA do exercises, fun true height, so you had to put "combat" Idea of environment, the time the Idea and "money" linked together.
Profitable Idea whether there can be further improved, try to earn more. Do not make money, or the Idea or throw away, it has continued to temper temper to can make money.
Judge a Idea of making money and how much money may, had better use "bottom-up" approach: precision calculated such as product price, one of the product cost, gross margin, net profit ratio, and then calculate what time can you sell the first product, when the company can operation trieste, In addition and subtraction, don't use the mentalistic method, the customer a a plus to a point, sales portion add out. Remember: use a month for the unit to calculate, with bottom line to calculate you in the first and second, third year sales growth, profits growth...
Of course, you can also try on the "top down" approach and first search to the net to see your products' total market scale has how old, you set a goal, "year" for the unit without is "month", with the mentalistic method, even higher algebra, first goal is to capture 15% of the market share, set doubled every year (and thus easier, Excel pull it came out) in the third year, the second year 30%, 45%, the fourth year 60%... You near monopoly!
If the "bottom-up" and "top-down" calculation results of contrast, believe you will see the difference between cold sweat, distance may be adopted as a thousand miles. Which set data as you wish, if you want to have answers to win victories, with "bottom-up" digital shall prevail, if you want to cheat VC way, even though with "top-down" that set of figures.
7) Idea is a character
* insist - though everyone say your Idea no, if you think is right, don't give up, stick to your, hold to prove everyone else is wrong.
* not afraid make mistakes - no "perfect" Idea. The Idea needs revising, continuous improvement, therefore, Idea 1.0, Idea 2.0, Idea 3.0... Version 2.0 must be better than version 1.0 perfect, 3.0 version must be better than version 2.0 more perfect;
* letter is spirit - the emergence and development of the Idea is often "irrational", it is not in logical steps will need not think through class, just like mad to dry, I hit the wall to modify, want to use also is not to better Idea of success, often because you have the courage, enthusiasm, with courage to hit.
8) good Idea, more want just time
Again quoted a Henry Ford's sentence speak cogently: "if asked never seen car customers what they want, they will surely say 'I want a faster horse". "the Idea was to transcend time and lead the public, in other words the entrepreneurs have Idea that no one else has the opportunity, have no one else has recognized the value of...
However, implementing a good Idea of business success, time also is very important. 10 years ago, the result has somebody done tap head, 10 years ago someone development, namely today WAP, wireless Internet, result keen interest in... Time too difficult control, because time in god's hands.
...
Business Idea fantastic, too amazing.
Business Idea was in essence, is certainly a long grass roots in the brain grass. The charm of entrepreneurial Idea, is the small Idea, can create wealth, can change the life, can change the world.
"Entrepreneurship," in many people's imagination, is two guys in the garage, or, in the student dormitory, kan out an Idea, and then find a investors or the VC, after a few sentences explaining, VC feats, 10 minutes clap your hands on the spot clappers, smashing down $20 million, and the two boys recruiting work overtime, introduced products and services, result a cannon dozen red, at that time, so the company LuoYangZhiGui listed, the two boys overnight millionaire, billionaire... Such a thing in real life actually is rare, if everyone venture have such luck, entrepreneurial magazine written again good story all no one will come to read.
Entrepreneurship difficult, what is the most difficult part of the Idea, patted his head venture out Idea root worthless, can withstand scrutiny of the Idea is one in a million.
Good venture Idea what was born? This mysterious process actually insufficiency in brain, never a good Idea is perfect in the brain to generate, come out, can bear fruit. Business Idea as October be pregnant, need brains and hands to cooperate, need contemplated, also need to practice, practice and practice in the intense interwoven movement, Idea can like embryos as growth, sadly, entrepreneurs had mostly puerpera blessing, no supplements nobody care, entrepreneurship is hard, especially among the startup for one or two years, necessary disturbances, long, so long KanKan business Idea infertility, fetal distress, abortion, geeks, dead baby phenomenon everywhere, a Idea can after birth is a fairly easily smoothly fortunately things, business Idea success gave birth to two yellow egg, triplets, the probability of the basic is zero.
Entrepreneurship charm may lies in this mysterious Idea creation process is Idea to business success. The most difficult and key, most didn't rules. A link to entrepreneurs need boil the lamp and bleed brains, sincere prayers... Mencius yue: "the heavens will drop in seminer mandate and will first frustrates poverty, harasses its spirit, KongFa their body, line blows exhausts his muscles and setbacks so, gain the cannot explain." old meng mean: grassroots undertaking, is god gives us entrepreneurs drunken sailors, do it, the first to have Idea, must make people wounded brains, even into action, so that they too tired to death, don't even give them money that they even meal can not, don't let them smooth. In such a way to temper their Idea, determined their character, can increase the chances of success of their career.
Entrepreneurs for Idea and suffering is meant to be.
Below are some help entrepreneurs judgment method of Idea, only for the first venture brothers, reference. Hesitate to see not pure, sleep when, can take out the reference once. Remember, these methods just measuring instruments, itself does not produce Idea, not to misunderstand.
1) starting from his familiar place
Get a good Idea, entrepreneurial needed most definitely not "money", is not necessarily "passion", it is difficult to say whether "insist", the most important is "knowledge". Note: not book knowledge, but in work or in life the accumulated knowledge. No immediate experience of knowledge, it is difficult to have the real business Idea "inspired".
Herman Hollerith such as IBM's founder entrepreneurial do "operation knuckling machine", if he had not learned maths, not in national bureau of statistics work, where their busy schedules calculation statistics, tired to death, his where want invented "operation knuckling machine" to improve work efficiency? Herman Hollerith did not go to sell hamburgers, sell can be Fried chicken wings, sell coffee? Herman Hollerith do hamburgers, Fried chicken wings, Italy espresso, may do better than his "knuckling machine" better?
Lucas founded "industrial light &magic", the first thing is to satisfy their needs, because the world does not have a ready-made production company can finish his in the Star Wars of difficult movements, that do? Only themselves, their own business.
Apple computer come in? Still not jobs their special likes eating apples?
Only by your side, can immediately familiar things happened with you truly, truly, can you contact, organic first-hand feeling and judgment, to make you confident to solve a problem, have faith to create value, have power to change the world and perseverance to find your true love.
Business Idea, best from his own knowledge, contacts, familiar things come, naturally, they love.
2) Think Small
From childhood on things to commence from "small" start, not deep. The world astounding big things, not necessarily from some puzzling things started.
You see a man in the street night market open car broken xiali car in the corner sell sandals, leather bags, t-shirts, can you believe that wal-mart is such begin? You see that packed lunch at noon sent food lad full head big sweat, can't believe he would one day to start over open fast-food chain McDonald's? You also jumped up and down to play your Wii games stick, can't believe nintendo once printed poker is a small? You open a 100 brains remit dongguan restocked greatly small stall from various MP3 player, can't believe one paragraph white one day become a popular world iPod?
Another big career is to start small, small things easy to grasp, if you can tell a little reason make clear context, dug out one flash place, make it much hai, that you won't worry about whether do it big, it is just a matter of time, just inside the coefficient of problem. Multiplication,
3) with subtration, or use addition?
People have "greedy" subconscious, total feel have more is better, People often have a misconception that product more and more easily sell go out.
Someone do a search on your website, doing doing was itch to add, plus free mailbox mailbox plus news, added news and thought of finance, added finance is want to add IM, and tap, space, blog, photo album, their homes, community, sharing, download, game... So we have a the Portal, a Portal.
This process can't topsy-turvy, such as how to take over a portal, hold choppers to put its video games are cut down, cut down, news struck, mailboxes cut... Finally only a search, and then the search well done through.
Undertaking, is in the heavens and between different areas of be in love, one is the wealth and honor, glory... Is the other side fear or loss, disillusioned feeling. Do poineering work is lonely, cold, and relentless, alone in high-rise buildings. Use addition, you will seem to feel warm some, safety some, actually otherwise, probably just your illusory; it Entrepreneurs need more able to submit to lonely, bite tight flocks not shake, put all your eggs in one basket, lock...
Google and Yahoo, when beginning is do search now? Google Kennedy by lonely but living longer and more beautiful, Yahoo what all do, is a SiBuXiang... Google, Yahoo is qingdun bird's nest is mixed bag.
Guilty, self-confident insufficient people tend to can not bear lonesome, heart itch old want to do "gateway website".
4) to the right and to the left look, upward look down
When you stand on the mountain top, left see mountain right to see also mountain, is the mountains, and connecting mountain, the mountains there are... Don't the grass is greener on the other, you see is the oranges, apples, pears, grape, which better? All good, no comparison between them. In other words, entrepreneurship to do "high-tech" or "traditional industry," build "site" or the open "shop", it doesn't matter which better which more fashionable, grassroots venture to have a master, may make a lot of money.
Toward the head looked up, paint, Newton in the ground force with you, you not fly up to heaven; Looking down, flat piece, take another look, look down at your feet, watch gaze again and see if you can see through.none of surface and see through, the earth's crust and, see the ground heart tumbling magma?
In other words, vertically to compare Idea, can see the differences, see their respective brillant part. The starbucks and cross-strait coffee is the cafe, taste is big different, Facebook and MySpace is to MSN website, experience, and the user group, function has his merits.
Open China have plenty of talents, Idea want how much have how much, don't think your Idea will be how unique, views. Even if your Idea and others crash, too nothing serious, don't be afraid of people called you "fortress machine", you can put the somebody else as "the putative foe," any Idea work (another need the putative foe "kill"), to give them make a seat, please them follow behind on your ass made "fortress machine".
5) is the donkey is horse, brought out the spinning, referendum!
"Ha ha, I thought of an excellent Idea, but secrecy, absolutely can't tell you!"
Okay. Okay, put your Idea lock in the safe, again dig three feet buried up. Wait, after 10 years, even if your Idea mildewy not worms, Idea, no Idea is still before further, Until then take out again, not only you would think it truly is not how Idea, be afraid even you yourself will have no face very feeling.
Idea is need feedback, refine, subvert, repeated temper. Steal Idea were not so easy, Idea steal go to put in mind is empty and want to get a Idea, need to spend effort, there is no guarantee will be successful, the Idea of adventure steal things most people don't I didn't want to do. You this Idea from thinks his own inspiration, but how you speak out, others saurday taunt, everyone felt than you are clever, they good Idea than you, FanBuZhao to steal your, maybe somebody else in fear you steal their Idea?
Idea where is so easy to steal? ! Sales Idea until at least 1 billion, is only possible when someone would come to steal. In many cases, the real competition appear on your Idea produced market after the shock, once you Idea made big money, then draws a large "thieves," the thieves stole your Idea again? They are certain/sure to succeed and take you to swallow any? IPod just listed the "" the thieves who appreciate the gadget? Still not wait to iPod red was only when the thief let "mouth" gawk stay, is suddenly enlighted, even bill gate to copy the processing iPod fortress machine, the result?
Protection Idea is to see occasions, must grasp the discretion. If you have no friends, co-workers discussions between the feedback, you alone can come up with a perfect Idea, unless you are a Newton, bell, Einstein.
6) can make money?
Venture is to make money. Entrepreneurial success criteria is making money of amount, at least, this is the world of accepted standards. As for you made big money after how a usage, and that's your business, you can cover palaces, can buy mines, buy island, also can donate temple do good, at that time we'll discuss "money" Idea right, today's topic is "money" Idea.
A word, examining a Idea only standard: either make money, or do not earn money.
The Idea is to play entrepreneurial savvy street, cannot in an ivory tower for Idea and Idea, entrepreneurship is not MBA do exercises, fun true height, so you had to put "combat" Idea of environment, the time the Idea and "money" linked together.
Profitable Idea whether there can be further improved, try to earn more. Do not make money, or the Idea or throw away, it has continued to temper temper to can make money.
Judge a Idea of making money and how much money may, had better use "bottom-up" approach: precision calculated such as product price, one of the product cost, gross margin, net profit ratio, and then calculate what time can you sell the first product, when the company can operation trieste, In addition and subtraction, don't use the mentalistic method, the customer a a plus to a point, sales portion add out. Remember: use a month for the unit to calculate, with bottom line to calculate you in the first and second, third year sales growth, profits growth...
Of course, you can also try on the "top down" approach and first search to the net to see your products' total market scale has how old, you set a goal, "year" for the unit without is "month", with the mentalistic method, even higher algebra, first goal is to capture 15% of the market share, set doubled every year (and thus easier, Excel pull it came out) in the third year, the second year 30%, 45%, the fourth year 60%... You near monopoly!
If the "bottom-up" and "top-down" calculation results of contrast, believe you will see the difference between cold sweat, distance may be adopted as a thousand miles. Which set data as you wish, if you want to have answers to win victories, with "bottom-up" digital shall prevail, if you want to cheat VC way, even though with "top-down" that set of figures.
7) Idea is a character
* insist - though everyone say your Idea no, if you think is right, don't give up, stick to your, hold to prove everyone else is wrong.
* not afraid make mistakes - no "perfect" Idea. The Idea needs revising, continuous improvement, therefore, Idea 1.0, Idea 2.0, Idea 3.0... Version 2.0 must be better than version 1.0 perfect, 3.0 version must be better than version 2.0 more perfect;
* letter is spirit - the emergence and development of the Idea is often "irrational", it is not in logical steps will need not think through class, just like mad to dry, I hit the wall to modify, want to use also is not to better Idea of success, often because you have the courage, enthusiasm, with courage to hit.
8) good Idea, more want just time
Again quoted a Henry Ford's sentence speak cogently: "if asked never seen car customers what they want, they will surely say 'I want a faster horse". "the Idea was to transcend time and lead the public, in other words the entrepreneurs have Idea that no one else has the opportunity, have no one else has recognized the value of...
However, implementing a good Idea of business success, time also is very important. 10 years ago, the result has somebody done tap head, 10 years ago someone development, namely today WAP, wireless Internet, result keen interest in... Time too difficult control, because time in god's hands.
...
Business Idea fantastic, too amazing.
Business Idea was in essence, is certainly a long grass roots in the brain grass. The charm of entrepreneurial Idea, is the small Idea, can create wealth, can change the life, can change the world.
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